Because I find most of my clients online, I check my email several times every day. I don't stop and answer all of it. I just skim the senders for names I recognize and take a quick look at the subject lines.
And that's where things start to get tricky. Today, for instance, one subject line I came across read, "Hi, how are you?" Spam, I thought, and started to click delete, but something changed my mind. I read the email and discovered it contained a job offer. Who would have thought?
This whole email thing has got me thinking about online communications. If we could all just conform to seven simple guidelines, we could save so much time!
1. Make sure you have the correct recipient and only the correct recipient. In other words, don't hit "reply all" if only one person needs your response. Before you send a new email, check to make sure it's really going to the right person. My name is apparently similar to the name of one of my client's best friends. I'm always getting long BFF emails from this person that are intended for her pal. I used to send them back to her with a nice explanation. Now I just delete them.